Protecting your privacy
At Sure Removals, you can trust us to deliver the best service. And we want you to feel just as confident in us knowing we keep all your personal information safe and secure.
We’re committed to protecting your privacy, and we have made this policy to explain how we may collect and use your personal information, and why.
Why do we collect information?
We collect information from our customers to help us deliver and continually improve the service we offer. That means when you make an enquiry about our products, place an order with us, or use any of our services, we may collect personal information about you. Data may be stored/processed in manual and/or electronic format.
How do we use your information?
Data may be stored in manual or electronic format.
We use your information in a number of different ways – and it all depends on the information.
However, without your information, we won’t be able to offer all our fantastic services, or provide you with our latest offers and updates (unless of course you’ve opted out of receiving marketing).
All the information we collect from you is used by us, or a trusted third-party acting on our behalf. Check out the tables below to see what we do, and why we do it.
What information may we collect: Your title & name
Why we collect it:

  • So that we can address you correctly
  • So that we can issue all the documentation relevant to your contract with us to the correct person

What information may we collect: Your home address
Why we collect it:

  • To assist our removal experts to know where to find you
  • To make sure you’re in the loop about all our fantastic features, products, services, events, promotions and special offers, through the power of direct mail
  • To help us find you when we respond to you by post
  • To send all documentation & guarantees in relation to your contract with us
  • To ensure you don’t receive any more direct marketing mail by post if you have unsubscribed from this service

What information may we collect: Your email address
Why we collect it:

  • To make sure you’re in the loop about all our fantastic features, products, services, events, promotions and special offers, through the power of email.
  • To communicate with you during our order process
  • To send you order acknowledgement, amendment and completion emails
  • To ask whether you would like to review a purchase and help our products be the best they can be
  • To record your emails and keep track of any issues or concerns you may have. This helps us to continually improve our services
  • To ensure you don’t receive any more marketing emails if you have unsubscribed from this service

What information may we collect: Your telephone number (including home and/or mobile numbers)
Why we collect it:

  • To get in touch with you if there’s a query regarding your order, and make sure our service is spot on
  • To contact you to book a removal van to visit
    Your contact history (including telephone call recordings and feedback)
  • To ensure we always provide the best customer service and for training purposes
  • To enable us to fully investigate any concerns you raise
  • To log any questions or issues
  • To provide gestures of goodwill to customers (e.g. flowers)
    Your purchase history
  • To perform our contract with you
  • To record your purchase history
    Your in-store experiences (including CCTV)
  • To identify issues in our showrooms and improve our customer experiences
  • To obtain evidence of accidents and injuries in our showroom and resolve issues efficiently (luckily this doesn’t happen too often)
  • To help prevent theft or any other criminal activity
    Your responses to surveys, promotions and competitions
  • To perform our contract with you – because if we can’t use your entry, you can’t win!

The law allows us to collect and use the information set out above for a number of reasons, including:

  • With your consent
  • To perform our contracts with you, such as to deliver or install your products
  • Legal compliance – sometimes we don’t have a choice, we are legally obliged to collect and share information, for example in relation to fraud or criminal activity
  • Legitimate interest – where we need to use your data as part of the running of our business to provide our excellent goods and services and we will do this in a way that does not materially impact any of your rights, freedoms or interests, for example the profiling activity we refer to below.

How long will we hold your data for?
We will keep your personal information whilst you continue to buy from us and interact with us, for as long as necessary to fulfil the purposes we collected it for.
However, we are required by law to keep some data for longer periods than other types and are entitled to hold on to some information where we have a legal right to do so. In general, we will not keep your personal information for longer than 15 years after your last order with us or interact with us before we deleted it and where we don’t need it or are not obliged to keep it, we will delete it before.
It’s easy to opt out
With each marketing communication you receive from us, you will be given the opportunity to opt-out of receiving future communications, such as post, telephone, SMS and email. But you can choose to opt out at any time, that’s easy too. Simply contact us and we’ll take care of the rest. Just be aware that it may take up to 28 days for all of our systems to be updated.
Sharing your information
We want to earn and maintain your trust. So as a rule, we do not, and will not, sell any of your personal data to any third party. That includes your personal details, such as your name, address, email address or credit card information.
However, we may share your data with the following categories of companies, as an essential part of being able to provide our services to you:

  • Competent Persons Scheme provider (FENSA)
  • Insurance Backed Guarantee provider (The Consumer Protection Association)
  • Local Authority Building Control
  • Local Authority Planning Department

We may also be required to disclose your personal data to the police or other enforcement, regulatory or Government body upon a valid request to do so. These requests are assessed on a case-by-case basis and we’ll always take your privacy into consideration before sharing.
Don’t forget your rights
Remember: your data is your data. So, you have the right to request:

  • Access to the personal data we hold about you, free of charge in most cases
  • The correction of your personal data when incorrect, out of date or incomplete
  • That we stop using your personal data for direct marketing
  • That we stop any consent-based processing of your personal data if you withdraw that consent
  • That we delete your data, or stop processing it or collecting it, in some circumstances
  • That we transfer elements of your data either to you or another service provider

You can contact us to request to exercise these rights at any time as follows:
To ask for your information to be updated or removed, please contact our customer services team.
We want to provide the best service to you, so we’ll act on your requests where we can. But, sometimes, we may not be able to or may not be required to. If we choose not to action your request, we’ll explain the reasons for our refusal.
Your right to withdraw consent
Whenever you give us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent. The easiest way to withdraw is to contact our helpful customer services team. Lots of the uses of your information set out in the table above are not based on your consent and therefore, we may continue to use your data, where we are legally allowed to.
Where we rely on our legitimate interest
In cases where we are processing your personal data on the basis of our legitimate interest, you can ask us to stop for reasons connected to your individual situation.
We must then do so, unless we believe we have a legitimate overriding reason to continue processing your personal data. If we choose not to action your request, we’ll explain the reasons for our refusal.
Checking your identity
To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice.
If you have authorised a third party to submit a request on your behalf, that’s fine too. We will just ask them to prove they have your permission to act.
Filing a complaint
We’re always happy to help you with any issues you may have. However, if you’d like to make a complaint with the Information Commissioner’s Office, please visit
We want to give each of our customers a personalised experience on our website. And cookies help us do just that. Cookies help us tell you apart from other users of our website, creating a more seamless experience.
What are cookies and how are they used?
A cookie is a small, harmless text file placed on your computer, tablet or mobile phone by lots of the websites that you visit. You can set your browser to reject cookies, but this will affect your ability to use certain features and shop online.
What types of cookies are there?
There are four main types of cookies – here’s how and why we use them:
Essential cookies
Essential cookies are – well – essential to use our website. They let you move around the site and use all its fantastic features, such as accessing secure areas.
Performance cookies
These cookies collect information about how visitors use our website – like which pages you go to most often, or if you get error messages from web pages. These cookies don’t collect information that could identify you. In fact, all information is aggregated and anonymous. It’s only used to improve how our website performs.
Functionality cookies
You know when a website remembers your past purchases, or details like your username to help you sign in faster? That’s a functional cookie. They provide more personal features to enhance your experience. Again, the information these cookies collect may be anonymised, and they cannot track your browsing activity on other websites.
Targeted advertising cookies
We know no one wants to see adverts. But at least with cookies, you’ll see adverts that are more relevant to you. In fact, these cookies limit the number of times you see an advert, and measure the effectiveness of an advertising campaign.
They are usually placed by advertising networks, but only with our permission. These cookies remember that you have visited a website, and share this information with other organisations such as advertisers. So every time you interact with SCHI online, we’re refining an experience to suit you.
Telephone Calls (Mediahawk)
We monitor activity throughout our website using a third-party provider (Mediahawk) to improve our Digital Marketing using a Cookie (See Cookie Policy). We track which sources are effective at helping visitors find our website and make calls to us. We use IP addresses, geo-location data, caller telephone number, and voice recordings.
Your choice of cookies
By using our site, you agree to us placing these cookies on your device and accessing them when you visit the site in the future. If you want to delete any cookies that are already on your computer, the ‘help’ section in your browser should provide instructions on how to locate the file or directory that stores cookies.
Changes to our privacy policy
We’ll never leave our customers in the dark. Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, notified to you by e-mail and in store.
Contact us
We’re always happy to speak to our customers, and when it comes to your privacy, we want you to feel as safe and secure as your information.
So, if you have any questions, comments or requests regarding our Privacy Policy, please don’t hesitate to contact us.